Don McCullough, Attorney at Law, was a first time site owner that wanted to build out his online presence.
What we did for them
We worked on building a strong foundation for Don’s website and online network. We provided search engine optimization (SEO), WordPress customization, social media marketing and training in online publishing best practices. The main purpose of the site was to be informative to both new and existing clients. To generate leads and enable him to blog, his website presented in depth legal knowledge and helpful downloadable forms that helped in gathering leads. Easy access to important legal information and contact with Don were key factors in the site’s design, along with the responsive design – Don’s clients can access his site from any device with a fantastic user experience across all. In addition to the core functionality of the site we integrated and aided Don in the setup and optimization his social profiles which include Google +, Facebook and Linkedin. Last but not least, we provided Don with the basics in best practices in both copy writing and online promotion within the social networks. At Search Optimized Inc. we believe in empowering our clients to take their online success to new heights under their control.
The end result is a site we are very proud of and pleased with its user accessibility and function. Don has been a fantastic client with an eagerness to learn and embrace social media and blogging for his site.